https://www.youtube.com/shorts/h501rxMZ5-U

1 00:00:00.000 --\> 00:01:00.000 i'll give you the easiest way to create
a competitive advantage for your new business look at what everyone else
in the marketplace can't do or won't do and do that so if your
competition isn't going to drive all the way to their customers to
deliver something do it if they're not going to customize an order for
someone do it if they're not going to be able to do something in half
the time or with twice as much effort do that instead and you'll
continue to gain market share independent of how much bigger they are
than you
